News

  • Alpina sports collections 2013/14 presented on Rogla

    Alpina sports collections 2013/14 presented on Rogla

    September 2012

    On Friday, 21 th and Saturday, 22 th  September 2012, Alpina hosted on Rogla sales personnel from countries around the world. The main purpose of the annual meeting with the distributors is to present winter sports and trekking boots collections for the next season, which will be  also presented at the biggest sports trade show ISPO in Germany. This year was attended by 36 participants from 17 countries.

    Presentation of the collection was also enhanced with a pleasant hanging out while Alpina distributors can get to know each other and exchange experiences. They went back to business world with fres ideas, beautiful impressions and new information about the Alpina products.

     

  • "Hike of stars" on Rogla

    "Hike of stars" on Rogla

    September 2012

    Alpina together with healthy lifestyle and sport ambassador, Petra Majdic,  and  slovenian nordic walking instructors, members of International Nordic Walking Association,  prepared a "Hike of stars", where there was no shortage of pleasant socializing, music and good humor. The purpose of sports gathering in the nature is to promote a healthy way of spending free time and promotion of recreational sports, with an emphasis on hiking, nordic walking and cross-country skiing. The event was dedicated to the celebration of the 65th anniversary of Alpina.

    On Saturday, 8 September 2012, on Rogla nearly two hundred hikers greeted by sunny morning that promised a beautiful day with beauty of  nature on Rogla.

    Queen of Nordic skiing and the ambassador of sport and a healthy lifestyle, Petra Majdic, prepared hikers for about two hours long hike. INWA Nordic walking instructors, members of the International Nordic walking Association presented  the technique of Nordic walking "10 steps." 

    Hikers then went on a short hike and those more courageous even on the long hike towards lake "Lovrenško jezero". While walking both instructors Nordic walking as Petra Majdic were sharing  their knowledge, experience and advice to hikers. Hikers were absolutely inspired with this simple and very effective practice Nordic walking.

    Hanging out, good food and pleasant music continued with the company of the much awaited stars "silver"  biathlon athletes. Teja Gregorin, Klemen Bauer and Jakov Fak have competed with their fans in walking on wooden skis and  served with stories from the world of sport.

  • Alpina at the international fair in Beijing

    Alpina at the international fair in Beijing

    Julij 2012

    Alpina was presenting sport footwear collection at the international fair for leisure and sport in Beijing. In addition to alpine ski boots, there were also presented cross-country ski boots and trekking shoes.  

    Alpina has own manufacturing company Alpina Footwear Co. Ltd. Zhongshan (Guangdong Province), which together with the Chinese distributors has already sold about 20,000 pairs of alpine ski boots and 2,000 pairs of cross-country ski boots and begins to sell trekking shoes.  

    Alpina is also one of the sponsor of International Programme Vasaloppet China,  in addition to Swedish and other international sponsors, which contributes to the development of cross-country skiing in China. Vasaloppet cross-country ski marathon in Changchun, which will celebrate its tenth anniversary expect over by over 50,000 participants next winter.